WK9_Exercise_Experience Prototype

Restaurant Dining Experience for Customers

What is the existing experience? 

- ordering food

- booking seat/ reservation

- find dining

- parking

- facility use: WiFi, add water, air-conditioning, waiting for the seat.

- pay, check the bill

What external/ internal factors impact on the experience?

1. external:

- decoration

- location

- car park

- views/surroundings/noises

- entertainment

- temperature

- food (flavor, time)

- price

- service

2. internal:

- mood

- personality

- gender

- age

- occupation

What aspects of the existing experience could be enhanced/ augmented/ supported with technology?

- App for finding car parks.

- use a mobile app to increase the efficiency to place an order

- a digital menu that shows the ingredients and energy of the dishes. It also can calculate the total energy of the food.

- provide an automatic pay machine on each table.

How would introducing technology into this context change the experience?

The new technology could facilitate the customer by promoting the service efficiency, such as the app for finding car parks or the automatic pay service. On the other hand, some technologies would create a better user experience, such as the digital menu that shows the ingredients and energy of the dishes.

What experience scenarios might you test with the technology?

The digital menu, for example, I'll ask a young female customer to order food and provide both the paper menu and the digital menu to her. Observe what menu she chooses, how she uses the menu and orders the food.